In this video, we show you how to use Insights in DataGroomr to find out where your duplicates come from, what kind they are, and whether they come back after you merge them. You’ll see where to find Insights for each object, then walk through its three tabs:
- Source Attribution shows which sources, users, or integrations are creating duplicates.
- Pattern Analysis sorts your duplicates by how they match and suggests a likely root cause.
- Recurrence Trend charts new duplicates, completed merges, and duplicates that return after a merge.
We also show how to change the time window, filter by matching model, and hover over a chart to see the numbers behind it.
Learn more: Insights Report